Almost a year ago, I wrote about KFC’s hopeless attempt to go “healthy“: they were offering, via Oprah, the opportunity to download a coupon for a free grilled chicken meal. The plan went awry because they didn’t anticipate the response would be so great…..and they ran out of grilled chicken. I guess they figured no one watched Oprah.

Well, now it seems they are even less concerned about the health factor. They are releasing the brand new Double Down: a bacon and cheese sandwich. What’s wrong with that, you ask? Instead of bread they are using fried chicken (see picture right). When I first saw it, I thought it was a joke or something off of the web site This Is Why You’re Fat.

KFC’s spokespeople say that the sandwich was developed in response to young men wanting more chicken in their sandwiches. And sodium and saturated fat too, I guess, as the new Double Down has 540 calories, 32 grams of fat and 1,380 milligrams of sodium (FYI- Federal guidelines suggest 2300 mg of sodium and 65 grams of fat daily. Quick math: the DD has half your daily fat intake and 60% of the sodium). For those health conscious Double Down aficionados, the sandwich also comes in “grilled” with 460 calories, 23 grams of fat and 1,430 milligrams of sodium– slightly less fat but even more sodium.

If you’re going to eat eat it, go with the grilled. But hurry– supplies won’t last.